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About Coalition for Content Provenance and Authenticity (C2PA)

The Coalition for Content Provenance and Authenticity (C2PA) is a project of the Joint Development Foundation, a Washington-based 501c6 non-profit.

The C2PA joined the efforts of The Content Authenticity and Project Origin to focus exclusively on the development of open, global technical standards. The C2PA is tasked with:

  • Identifying content provenance requirements
  • Applying those requirements in development of content provenance specifications
  • Developing best practices and reference designs for applying those standards
  • Promoting selected specifications to become global standards
  • Promoting global adoption of digital provenance techniques
  • Promoting adoption of digital Coalition’s specifications and standards by social and media platforms
  • Ensuring content remains accessible even with digital provenance techniques applied

C2PA Charter

With the digital transformation of information sharing, the ability to trace the provenance of media has become critical. To address this issue at scale for publishers, creators and consumers, the C2PA will develop technical specifications for establishing content provenance and authenticity. The specifications will be informed by scenarios, workflows and requirements gathered from industry experts and partner organizations, including Project Origin and the Content Authenticity Initiative (CAI), among others.

In addition to identifying target industries, establishing technical working groups and working with partner organizations as appropriate, the Steering Committee will develop guidelines that address issues pertinent to the use of content provenance methods, including but not limited to:

  • The education of creators, publishers, media consumers, regulatory bodies, and governmental agencies
  • The establishment of a rich ecosystem of digital provenance enabled applications
  • The global adoption of digital provenance techniques by target industry devices, systems, and services
  • The adoption of the Consortium’s specifications by social media and messaging platforms
  • Addressing the privacy and data concerns of creators, publishers, and consumers
  • Ensuring that content accessibility is not negatively impacted by digital provenance techniques

Technical Working Group Charter

Our membership agreement, which includes the charter of our Technical Working Group, can be found here.

Resources

Content Authenticity Initiative (CAI)

Project Origin